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IMPACT TRAVLLER

PROJECT OBJECTIVE

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Our team, PNXT Studio is engaged to produce a series of videos for Impact Traveller with a deadline of December 1. The goal of this initial phase is to create a visual expression of the brand to communicate Impact Traveller’s identity and mission, and to offer an impression of the Founder’s Journeys in each of the four to five destinations. These videos will speak to travel advisors, agents, and travellers themselves, and other audiences who want to know more about this first-of-it’s-kind organization.

This is the beginning of a long-term relationship where PNXT Studio would advise and develop the visual media for the company, in partnership with all relevant parties representing Impact Traveller. Our team will provide exceptional value over time, described below. 

 

KEY PEOPLE

PROJECT DELIVERABLES

Regarding the short term media needs, PNXT Studio will create five to six videos by December 1. These videos fall into two categories: Impact Traveller’s “Origin Story,” and the “Destination Videos.” 
 
The Origin Story will (around 1 minute duration):

  • Thrill the viewer that there is a new category of travel that can transform the traveller and the people of the destination

  • Communicate Impact Traveller’s goal: to raise $500 million for women and girls through Impact Journeys by 2035

  • Unite and inspire women leaders to design and host the world’s most impactful journeys

  • Define Impactful, both the impact of the experiences on the traveller, as well as the impact on the destination

  • Define the journeys, that they are designed and hosted by a local leader, remarkable people from all walks of life

  • Establish a minimum donation of 15% of the journey price to local organizations

  • Clarify the operational transparency through impact reporting, aligned to major reporting frameworks

  • Set a standard, defining what Impact Travel is: the best travel experience a country can offer

  • Illustrate a sense of exclusivity, that this kind of access is reserved for Impact Travellers, establishing trust that this is the very best choice for luxury travel, that “closed doors open for good people”

 
WHAT PNXT STUDIO NEEDS TO CONTINUE WITH ORIGIN STORY:

  • Any relevant writing about Impact Traveller identity, vision, mission, value proposition, etc (we currently have a PDF “Impact_Traveller_Capital_Raise_Deck_v4.11”)

  • Any high quality media available that illustrates the destinations, journeys, beneficiaries of the impact (foundations, etc)

 
The Destination Videos (4-5 in total, around 1 minute duration) will:

  • Inspire and excite the viewer, framing up these adventures as the greatest form of travel in existence

  • Focus on the Founder’s Journey for each of the destinations, the limited edition, flagship journey. There will be 8-10 each year in each destination, include language options, lower tiered journeys based on the Founder’s Journey

  • Introduce the inspiring women leaders behind each of the journeys

  • Illustrate that meeting the people of the destination are so much more valuable than touring the destination itself. Not only the exclusive dinners with high profile people, for example, but villagers and children who share what daily life is really like

  • Feature the best clips of the remarkable host in each destination, a snapshot of the itinerary and the journey highlights

 
Destination Video 1: Bhutan

  • Host: HER MAJESTY ASHI DORJI WANGMO WANGCHUCK, Queen Mother of Bhutan and Founder of the Tarayana Foundation

  • WHAT PNXT STUDIO NEEDS TO CONTINUE: 

    • An itinerary and any descriptions of the journey

    • Any relevant media from local sources, such as video clips introducing the host, destination footage and photos, etc.

    • Description of the impact intended for the destination, an idea of the vision for impact there, who are the beneficiaries

 
Destination Video 2: Timor-Leste

  • Host: HER EXCELLENCY KIRSTY SWORD GUSMÃO, Former First Lady of Timor-Leste and Founder of the Alola Foundation

  • WHAT PNXT STUDIO NEEDS TO CONTINUE: 

    • An itinerary and any descriptions of the journey

    • Any relevant media from local sources, such as video clips introducing the host, destination footage and photos, etc.

    • Description of the impact intended for the destination, an idea of the vision for impact there, who are the beneficiaries

 
Destination Video 3: Guatemala

  • Host: DR. RIGOBERTA MENCHÚ, 1992 Nobel Peace Prize Laureate, Guatemala Founder of the FRMT Foundation

  • WHAT PNXT STUDIO NEEDS TO CONTINUE: 

    • An itinerary and any descriptions of the journey

    • Any relevant media from local sources, such as video clips introducing the host, destination footage and photos, etc.

    • Description of the impact intended for the destination, an idea of the vision for impact there, who are the beneficiaries

 
Destination Video 4: Palau

  • Host: HER EXCELLENCY DEBBIE REMENGESAU, Former First Lady of Palau and Co-Founder of the Palau Project

  • WHAT PNXT STUDIO NEEDS TO CONTINUE: 

    • An itinerary and any descriptions of the journey

    • Any relevant media from local sources, such as video clips introducing the host, destination footage and photos, etc.

    • Description of the impact intended for the destination, an idea of the vision for impact there, who are the beneficiaries

 

Sam McGoun 

Founder & CEO

Impact Traveller

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Project Portal

VALUE OF LONG-TERM PARTNERSHIP WITH PNXT STUDIO


Partnering with PNXT Studio as your dedicated media agency ensures every image, every story, and every campaign reflects the highest level of craft, consistency, and purpose.


Key Benefits:

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  • Continuity of Visual Identity – A cohesive, high-end look and feel across all destinations and campaigns, reflecting the sophistication of your brand.
     

  • Strategic Partnership – A long-term creative ally who understands your brand’s evolution and aligns visual storytelling with your business goals.
     

  • Efficiency & Consistency – One trusted production partner managing all global shoots and content, reducing time, cost, and complexity versus one-off or local productions.
     

  • Luxury Expertise – Years of experience producing for world-class resorts, airlines, and tourism boards — we know how to capture the emotion and aspiration of high-end travel.
     

  • Storytelling with Depth – Decades of documentary filmmaking experience enable us to craft authentic, moving narratives that connect with travelers on a human level.
     

  • Global Cultural Fluency – Familiarity working with organizations and nonprofits across continents ensures sensitivity, respect, and meaningful collaboration in every destination.
     

  • High-Impact Visual Assets – Cinematic imagery that drives engagement across web, social, print, and events — maximizing the lifetime value of every production.
     

  • Scalable Media Strategy – We help plan for the long term, creating a strategic library of content that grows with your brand and supports future campaigns.
     

  • Brand Elevation – A consistent, cinematic presence that positions your company among the world’s most exclusive and inspiring travel brands.

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